bet365 expands partnership with Playtech in US

Sudhanshu Ranjan October 11, 2024

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bet365 expands partnership with Playtech in US

bet365 has expanded its partnership with Playtech in the US, extending its reach into Pennsylvania. This move marks another milestone for the operator and its long-time partner, as they collaborate to deliver innovative and engaging online gaming experiences.

Expansion plan of bet365

bet365, a global leader in online gaming and sports betting, has been steadily growing its presence in the US, a relatively new but highly lucrative market. With operations already in place in New Jersey, bet365’s expansion into Pennsylvania signals its commitment to strengthening its footprint in the country.

Playtech known for its innovative solutions and cutting-edge technology, it provides bet365 with a wide range of online casino games. One of the standout features of Playtech’s offering is the Super Spin Roulette, a game that has captured the attention of players due to its exciting mechanics and unique gameplay. Playtech has also launched other innovative titles like Super Mega Ultra, a live casino game show derived from a popular slot game. This partnership has been instrumental in delivering world-class gaming experiences that attract players from around the globe.

By expanding its partnership with Playtech into Pennsylvania, bet365 is positioning itself to capitalise on a market that continues to show impressive growth. This expansion is likely to attract a significant number of new players while enhancing bet365’s overall market share.

A bet365 spokesperson expressed, “We are thrilled to expand our partnership with Playtech into Pennsylvania. Our collaboration has consistently delivered innovative and exciting gaming experiences for our players. We look forward to building upon our already solid partnership as we continue to grow our offering and achieve new milestones together in the US market.”

Kevin Kilminster, Chief Product Innovation Officer at Playtech Live, said, “We are excited to extend this partnership into another US state, continuing to support bet365 with solutions to support their strategic objective by creating new and engaging content for their customers. Together, we have developed many innovative solutions, dedicated environments and bespoke games across many markets, and we look forward to further strengthening our successful partnership with this world-class operator.”

In another exciting development, Playtech has partnered with MGM Resorts International to launch MGM Live, a range of live casino products broadcast directly from MGM’s iconic Las Vegas properties.

The expansion of bet365’s partnership with Playtech into Pennsylvania is a game-changer for both companies and the US online gaming industry. With a shared commitment to innovation and delivering top-tier gaming experiences, this partnership is poised to reach new heights as the US market continues to grow.

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